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Eligibility Criteria

The Challenge is open to any individual, institution or organization irrespective of country of origin. We invite innovators from design, technology, behavioural science and all other relevant fields.


All you need to do is meet the following criteria:

Prototyping capability: While support (both financial and technical) will be provided, entrants are expected to have the capability to develop prototypes to test on the ground.


Willingness to conduct trials on the ground: While the Challenge is global and innovators can come from all over the world, the innovators will be expected to conduct trials in one of the BCI intervention countries.


Legal compliance: All entrants must be legally complaint with the laws of their country of origin and not be in conflict with local laws of the solution testing countries. In addition, entrants must be compliant with the laws of Better Cotton Growth and Innovation Fund.

Evaluation Criteria

Your solution will be evaluated based on seven criteria across the three stages of the Challenge detailed below.


Is the solution effective?


Is it adaptive and improving?


Is it scalable and replicable?


Is it financially sustainable?


Is it novel and new to the BCI programme?


Is the team capable to implement the solution?


Is the on-ground test proposed practical?

Details on the Challenge evaluation can be found here: Challenge Evaluation Details

Challenge Timeline

Application for this Challenge are now closed